Managing Principal, Alberta
Richard Truscott is a highly regarded veteran of Alberta politics and an expert in public policy and issues management.
Richard has over 30 years of experience in government relations and public relations, and brings a unique set of skills to help Maple Leaf’s clients achieve their public policy and public affairs objectives in Alberta and Saskatchewan.
Richard joins Maple Leaf Strategies after having spent a decade with the Canadian Federation of Independent Business (CFIB), the nation’s largest association of independent businesses, representing virtually every industry and sector and focused on driving policy and regulatory change at all levels of government.
In Richard’s role at CFIB, he was responsible for developing and managing CFIB’s legislative affairs, media relations, policy development and advocacy campaigns. In 2015, he was promoted to Vice-President, Alberta and BC, and led the teams in both provinces as the primary spokesperson, strategist and chief lobbyist.
Richard started in public policy as a policy advisor on Parliament Hill. He then moved to the Canadian Taxpayer’s Federation, where he was recognized as one of the most effective public policy advocates in Saskatchewan.
Richard’s private sector experience includes leading advisory roles with Venture Communications, one of Canada’s largest independent full-service marketing agencies, and the Certified General Accountants Association of Alberta.
Richard has a diverse educational background, including a Bachelor of Arts Degree in Political Science from the University of Calgary and a Masters of Business Administration Degree from Queen’s University. He also has an Accreditation in Public Relations from the Canadian Public Relations Society (CPRS), and served as the association’s national president from 2012 to 2014.